Explore Your Organization’s Software Test Automation ROI

Use this test automation ROI calculator to help estimate the real, time-saving benefits and justification for adding software test automation to your QA strategy. You can input the type of platform that needs to be automated, your desired technology stack, the number of test cases and their levels of complexity, and a lot more to calculate your returns on an automation investment.

Select 'Fixed Timeline' if you have fixed number of tests which need to be automated in limited time window or 'Ongoing' if your product is continuously growing and long term association is required

Please select Yes, if you have been working with automation at your end, else select No

Please select the option as per your exact requirement to select the automation

Please select the option as per your exact requirement to select the automation

Please provide the platform on which you want the automation

Please provide the technology on which your application is developed

Provide other front-end language, on which your application has been developed

Please provide number of test cases to be automated

You can determine the complexity of test cases based on different factors like number of test steps, number of checkpoints, interaction with other applications and need for test data

Simple complexity test case:

  • Number of steps <=3
  • Number of validations <=2
  • Number of page navigation <=2


Medium complexity test case:

  • Number of steps >=4 and <=7
  • Number of validations >=2 and <=4
  • Number of page navigation <=4


High complexity test case:

  • Number of steps >7
  • Number of validations >4
  • Number of page navigation >4


Please provide your expected timeline to complete the automation

Please provide number of functional engineers, who are currently involved in completing the regression cycle

Please provide the time required to complete the regression cycle by functional team

Please provide the number of days required in sprint cycle

Environments like browser (like Chrome, Firefox), Cloud Instance (like Saucelab, BrowserStack) and OS(like Win-X, Mac)

Microsoft Windows
Automation framework details:

In which programming language your framework has been developed

Please select the design principle you have used for framework development

Manual vs Automation Break-Even Chart

Manual vs Automation Coverage



This analysis is an estimate. The ROI charts and calculations are based on the high level inputs, standards, best practices and assumptions from our past experience. Actual estimates may vary once we will have access to your detailed requirements, test cases, tools & technologies. Exact milestones, schedules and future road maps will also play a role when creating actual estimates.


Wondering What Automated Testing Is?

Test automation or automation testing is the process of completing quality assurance tests by using a separate piece of software that programmatically completes a series of tests defined by QA engineers. While automated testing has relieved development and QA teams of many repetitive tasks that were once completed manually, it does come without its own set of challenges and still requires a certain amount of engineering resources and talent for it to have a positive ROI on an organization.

Wondering What Automated Testing Is?

Benefits of Automated QA Testing

The most obvious benefit that teams can expect when implementing automated testing is time savings, but there are a variety of other positive impacts that the strategy can have on the team and product being tested. Below are just a few benefits that engineering teams can expect:

Increased Test Coverage

Increased Test Coverage

Automated testing allows teams to execute thousands of complex test cases across multiple machines simultaneously, providing coverage unmanageable by manual testing. Automated QA testing does this by analyzing the internals of an application to analyze its memory contents, file contents, data tables and internal program states so that it can verify whether or not the application performs as expected.

Reduce QA Costs

Reduce QA Costs

Beyond the initial investment and setup costs, automated QA testing pays for itself in the long run. Once automation test scripts are set up, it takes minimal supervision to monitor the execution of tests and troubleshoot automatically any script failures. This allows teams to re-allocate resources, including finances and employees, to other business critical objectives. Test automation should lead to a higher quality product being released, so money and resources to fix post-release glitches are also reduced.

Repurpose Test Suites

Repurpose Test Suites

Once your QA engineers have gained a thorough understanding of the automated test suite and all related tools such as continuous integration (CI) pipeline they are easily able to attach new projects or products to the test suite which will save hours of time.

When the Right Time to Automate

Deciding to move away from manual testing or to integrate automated testing alongside manual testing is a big decision that should be taken seriously by engineering departments. The initial investment in the tech stack to support automated testing and hours spent by engineers is substantial and should only be done when teams are at a mature enough level to truly experience the benefits of automated testing. If you find your team falling into any of the categories below, it may be time to start seriously investigating automation testing.

  • You find yourself running repetitive tests

    You find yourself running repetitive tests

  • Human errors are becoming more common

    Human errors are becoming more common

  • You need to run multiple tests simultaneously

    You need to run multiple tests simultaneously

  • You’re prioritizing long term ROI

    You’re prioritizing long
    term ROI

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